Privacy Policy

 Hornby Hobbies Limited is committed to building a happier world for all of us and to protecting and respecting your privacy.

References in this policy to “Hornby Hobbies”, “we”, “us” or “our” include communications made by Hornby Hobbies Limited and its brands, including Airfix, Arnold, Bassett-Lowke, CORGI, CMC (Corgi Model Club), Electrotren, Hornby, Humbrol, Jouef, Lima, Pocher, Rivarossi, Scalextric, The WonderWorks, and Hobby Rewards.

This policy sets out the basis on which any information from which you can be identified (referred to as "Personal Data") that we collect from you, or that you provide to us, will be processed by us.

Please read the following carefully to understand our processes and practices regarding your Personal Data and how we will treat it.

Data Protection

We are a registered data controller under the Data Protection Act.

We will treat all your Personal Information as confidential (although we reserve the right to disclose this information in the circumstances set out below).  We will keep it on secure servers and we will fully comply with all applicable UK Data Protection and relevant consumer legislation.

Information that you supply is held securely and strict security procedures are followed to prevent unauthorised access. We will not sell, trade or rent your personal information to others unless you authorise us to do so.

We may share the information you provide us with our associated companies and suppliers (such as delivery companies) that provide additional services.

Personal data we may collect from you

Hornby Hobbies Ltd, which you as a data subject entered into an agreement with by using our websites or apps, will be the controller for the user’s data, including where you interact with or receive communications from our brands such as Airfix, Arnold, Bassett-Lowke, CORGI, CMC (Corgi Model Club), Electrotren, Hornby, Humbrol, Jouef, Lima, Pocher, Rivarossi, Scalextric, The WonderWorks, and Hobby Rewards.

We may collect and process the following personal data about you on our websites and apps, including the HM|DC / HM|DCC applications:

  • Identity Data - including information such as first name, last name, title and date of birth.
  • Contact Data - including information such as email address, billing address, delivery address, location, country, telephone number and Hobby Rewards loyalty programme membership number.
  • Financial Data - including information such as payment card details and bank account.
  • Transaction Data - including information such as details of your purchases and the fulfilment of your orders (order number, subtotal, title, currency, discounts, shipping, number of items, product number (SKU), single item price, category, tax etc.), payments to and from you and details of other products and services you have obtained from us, correspondence or communications with you in respect of your orders, and details of any rewards and bonuses awarded.
  • Technical Data – including information such as details of the device(s) you use to access our services, your internet protocol (IP) address, login data, your username and password, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform.
  • Profile Data - including information such as purchases or orders made by you, product interests, preferences, reviews and survey responses.
  • Usage Data - including information such as how and when you use our website/app, how you moved around it, what you viewed and what you searched for.
  • Marketing and Communications Data - including information such as your preferences in receiving marketing from us and our third parties and your communication preferences.

We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not considered personal data as this data does not directly or indirectly reveal your identity. If we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy notice

We collect your data when you interact with us which includes (but is not limited to) when you browse our website, purchase products from us, leave us feedback, contact us or enter into a competition.

Uses made of your personal data

We (and our representatives) may hold use your personal data in the following ways.

Personal data you give to us could be used to:

  • Carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products and services that you request from us, including the processing of, and updates about, any existing product orders.
  • Provide you with information about other goods and services we offer that are similar to those that you have already purchased or enquired about.
  • Notify you about changes to our service.
  • Ensure that content from our website or app is presented in the most effective manner for you and for your computer.
  • Enable our contractual partners to deliver your product or provide you with services which you can utilise in order to purchase our products (such as buy-now-pay-later facilities which are provided by third parties).

Personal data we collect about you could be used to:

  • Administer our website or app and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes.
  • Improve our products and to ensure that website or app content is presented in the most effective manner for you and for your computer or device.
  • Allow you to participate in interactive features of our website or app and services, when you choose to do so.
  • Support part of our efforts to keep our website or app safe and secure.
  • Make suggestions and recommendations to you and other users of our website or app about goods or services that may interest you or them.
  • Send you an email if you have bought from us, inviting you to review the product/s bought. You will be able to unsubscribe from these emails.

Personal Data we collect from user generated content could be used for marketing, advertising and promotional purposes in accordance with our Terms and Conditions. We will always get your express consent before we engage in any third-party marketing or non-direct marketing.

For some aspects of processing your Personal Data, such as receiving direct marketing, you can exercise your right to prevent such processing by checking or un-checking (as directed) certain boxes on the forms we use to collect your data or by following the unsubscribe link on any marketing emails or SMS messages we send you. You can also exercise the right at any time by contacting us. For other aspects of processing, we do not need your consent to process your Personal Data. This will be the case where we can rely on legal reasons (to comply with our contractual obligations to you) or our legitimate business interests (for example ensuring we provide the best customer experience that we can).

You should be aware that if we are requested by the Police or any other regulatory or government authority investigating suspected illegal activities to provide your personal information and /or user information, we are entitled to do so.

If you wish to use credit facilities, such as buy-now-pay-later, you consent to us providing your Personal Data, including contact and financial data, to the providers of those credit facilities.

Where we pass your Personal Data to third parties or where you follow links on our website which take you to a third party’s website, this may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.

Your rights

The General Data Protection Regulations (GDPR) gives you the rights detailed below.

  • Right to be informed - The data subject has the right to be informed of any data stored about them. The data subject has to explicitly consent to the use / storage of the data.
  • Right of access - The data subject has the right to access any data stored about them.
  • Right to rectification - The data subject has the right to rectify any errors in the data stored about them.
  • Right to erasure - The data subject has the right to have their data removed.
  • Right to restrict processing - The data subject has the right to have their data only used for the agreed purpose.
  • Right to data portability - The data subject has the right to have their data sent to them in a common format, so they can move it elsewhere.
  • Right to object - The data subject has the right to object to the use of their data for users that have not been agreed to.
  • Rights regarding automated decision making - The data subject has the right to disagree with any automated decision-making processes or automatic profiling.

In all cases, regardless of the reason why we process your Personal Data, if you exercise your right of erasure, to object or to restrict processing we will always comply with your rights. However in some cases, if you do not allow us to process your Personal Data, you may not be able to use our services or purchase our products, and this can affect your use of our website.

Cookies

When you visit our websites or apps, we may store or retrieve data about you using cookies and similar technologies ("cookies"). Cookies may be necessary for the basic functionality of the website as well as other purposes, including the personalisation of your experience. You have the option of disabling certain types of cookies, though doing so may impact your experience on the website.

Cookie categories include Essential, Targeted Advertising, Personalisation and Analytics. You can view details of all of these cookies here.

For further details of how Google uses information from our sites, please visit Google Privacy & Terms.

Changes to our Privacy Policy

We may update this Privacy Policy from time to time as we develop our offering, websites and applications, in order to improve our services and we will bring such changes to your attention. Where appropriate, you will be notified about this by email.

Contact details

If you have any questions, comments and requests regarding our Privacy Policy and your personal data, these should be addressed to the below address:

Hornby Hobbies Limited
Westwood Industrial Estate
Margate
CT9 4JX
01843 233519

Our Data Protection is managed by:

DataCo International UK Limited
Suite 1

7th Floor
50 Broadwa
London
SW1H 0BL
02035 146557
privacy@dataguard.co.uk